Who is B. R. Naidu?

B. R. Naidu, also known as Bollineni Rajagopal Naidu, is a renowned media entrepreneur, philanthropist, and spiritual leader from Chittoor, Andhra Pradesh. He currently serves as the Chairman of Tirumala Tirupati Devasthanams (TTD), the governing body of the world-famous Tirumala Venkateswara Temple.

With a background in business and devotion, Naidu’s journey reflects a unique combination of success in the private sector and service in the spiritual domain.

Early Life and Background

B. R. Naidu was born into a humble family in Chittoor district. Rooted in traditional values and spiritual upbringing, he developed a passion for community service early in life. These foundations later influenced his business ethics and leadership style.

TV5 News and Entrepreneurial Achievements

Founder of TV5 News

In 2007, B. R. Naidu launched TV5 News, a Telugu-language 24/7 news channel under Shreya Broadcasting Pvt. Ltd. The channel became one of the top-rated regional news networks in South India, known for its dynamic reporting and editorial independence.

Nuzen Herbal Hair Oil

Before entering the media business, Naidu achieved significant commercial success with Nuzen Herbal Hair Oil, a brand that gained wide popularity across India. His success in herbal wellness laid the financial foundation for expanding into media.

Appointment as TTD Chairman

In October 2024, B. R. Naidu was appointed as the Chairman of Tirumala Tirupati Devasthanams by the Andhra Pradesh government. His appointment was seen as a significant step, given his spiritual dedication and administrative expertise.

He officially took charge in November 2024, beginning a reform-driven leadership phase for the TTD board.

Major Reforms Under B. R. Naidu at TTD

Pilgrim Welfare and Digital Transformation

• Introduced WhatsApp-based darshan ticketing to reduce waiting times.
• Prioritized common devotees over VIPs during key events like Vaikuntha Ekadasi.
• Cracked down on ticket black marketing—over 40,000 offenders blacklisted.

Food Safety and Quality

• Improved Annaprasadam services with FSSAI-certified food testing labs.
• Served 35,000+ meals daily with enhanced quality and hygiene standards.

Healthcare Innovation

• Upgraded SVIMS hospital with AI-based diagnostics and robotic surgeries.
• Increased annual TTD support from ₹60 crore to ₹131 crore.
• Filled 597 vacant positions to improve healthcare services in Tirupati.

Environmental and Infrastructure Development

Spiritual Leadership and Public Engagement

B. R. Naidu has made TTD more inclusive and accountable. He regularly meets pilgrims, oversees grievance redressal, and ensures transparency in TTD’s financial and religious operations.

He recently received Union Minister Piyush Goyal at Tirumala, marking increased national attention on the temple’s efficient governance model.

Future Vision for TTD

B. R. Naidu plans to:

• Launch Srivari Vaidya Seva, a free medical outreach program.
• Digitize all TTD services for transparency and easy access.
• Develop Balaji temples in India and abroad to promote global devotion.

Conclusion

B. R. Naidu’s biography is a testament to the power of dedication, discipline, and dharma. From a small-town entrepreneur to the spiritual custodian of one of the world’s richest temples, he represents a unique blend of visionary leadership and devotional service.

As Chairman of TTD, Bollineni Rajagopal Naidu is not only modernizing sacred traditions but also setting benchmarks in governance, healthcare, and community outreach.

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